War Room

This is an 8-week masterclass for mid-career campaign professionals focused on winning close elections in tough environments. Now housed at Analyst Institute, the 2026 program blends expert instruction from experienced field leaders with hands-on cohort facilitation and peer networking, creating a high-impact learning experience grounded in real campaign work.

Registration for the 2026 W.A.R. Room Masterclass Series is now closed.

“WAR” stands for Wins Above Replacement, a baseball term that estimates a player’s performance over their position’s baseline. In electoral politics, we want our vote share to similarly surpass expectations. This program will equip you with the knowledge to do so.

W.A.R. Room is an 8-week spring program beginning the week of March 16 and concluding May 11–15, with a scheduled break the week of April 6–10. The program is designed to fit into the schedules of working campaign professionals while offering cohort-based learning, drawing on the W.A.R. Room book and the real-world experience of expert instructors.

Each week, participants pre-watch a short lesson (up to 45 minutes) delivered by expert instructors to ground the topic and prepare for discussion. Cohorts then meet for a 90-minute live session (held at a consistent time each week), for facilitated discussion, strategy labs, and direct Q&A with expert instructors.

Participants join one of five thoughtfully sized cohorts—four fully virtual and one in person in Washington, DC—with multiple meeting times available to accommodate busy schedules. Each cohort is supported by a dedicated facilitator who stays with the group across all 8 weeks, providing continuity and supporting peer learning throughout the program.

Lecture recordings are led by experienced campaign practitioners and subject-matter experts who bring real-world strategy, evidence-based lessons, and practical insights to the classroom. 

Addisu Demissie

Consultant
Future Forward

Addisu Demissie is a strategic consultant and nationally recognized political leader with more than two decades of experience guiding high-stakes campaigns and public affairs efforts. As co-founder and principal of 50+1 Strategies, he built a thriving consulting firm advising more than 200 candidates, companies, and advocacy organizations.

He has served as campaign manager for major national and statewide races, including Cory Booker’s presidential and U.S. Senate campaigns and Gavin Newsom’s successful gubernatorial bid, and served as a senior advisor to the last three Democratic presidential general election campaigns. Addisu also co-founded and led More Than A Vote, partnering with LeBron James and other professional athletes to combat voter suppression and expand civic participation.

A trusted strategist and communicator, he has contributed to MSNBC and CNN and co-hosted Pod Save America. He holds a B.A. from Yale College and a J.D. from Yale Law School, and serves on several nonprofit boards focused on civic engagement and democracy.

Anat Shenker-Osorio

Principal & Founder
ASO Communications

Host of the Words to Win By podcast and Principal of ASO Communications, Anat Shenker-Osorio examines why certain messages falter where others deliver. She has led research for new messaging on issues ranging from freedom to join together in union to clean energy and from immigrant rights to reforming criminal justice. Anat’s original approach through priming experiments, task-based testing, and online dial surveys has led to progressive electoral and policy victories across the globe.

Anat delivers her findings packed in snark at venues such as the Congressional Progressive Caucus, Centre for Australian Progress, Irish Migrant Centre, Open Society Foundations, Ford Foundation, and LUSH International. Her writing and research are profiled in The New York Times, The Atlantic, Boston Globe, Salon, The Guardian, and Grist, among others. She is the author of Don’t Buy It: The Trouble with Talking Nonsense About the Economy.

Abby Curran Horrell

Executive Director
HMP

Abby Curran Horrell currently serves as Executive Director of House Majority PAC, the only Super PAC focused solely on electing Democrats to the U.S. House. As the largest House Democratic outside spender, HMP has played a critical and strategic role in every competitive House race in the last 15 years. HMP has raised and spent a billion dollars during her tenure.

Horrell has over two decades of experience in Democratic politics. She most recently served as chief of staff to Congresswoman Annie Kuster of New Hampshire, who led the moderate New Democrat Coalition – the largest ideological caucus in the House. She previously worked at the DCCC, where she served as the Northeast Political Director on the independent expenditure team. She managed former Congressman Baron Hill’s successful comeback bid and has held additional senior roles in campaigns at the presidential, gubernatorial, US Senate, and US House levels. She is a graduate of the University of Virginia and lives in Alexandria with her husband and two young children.

Ausaf Qarni

Director, Research and Analytics
Working America AFL-CIO

Ausaf Qarni, Director of Research and Analytics at Working America, oversees the organization’s analytics initiatives. Managing a team of analysts, he focuses on assessing the effectiveness of innovative practices within Working America’s programs using randomized control trials. His analysis of campaigns and experimental results contributes to fostering a culture of learning within the progressive movement. He spends much of his time extracting actionable, quantitative insights from the vast database of over 15 million face-to-face conversations conducted by Working America canvassers, more than 1,000 clinical experiments spanning in-person and digital media campaigns, his involvement in over 400 contests and campaigns to provide direct benefits to working-class people.

Bradley Komar

Senior Advisor
HMP

Brad Komar is Senior Advisor at House Majority PAC, where he served as Independent Expenditure Director in the 2020 and 2022 election cycles. He previously served as Campaign Manager for Ralph Northam for Governor in Virginia, John Hickenlooper for President, and Hickenlooper’s gubernatorial reelection in Colorado. Brad was the Colorado State Director for Hillary Clinton’s 2016 primary campaign. Over the past 19 years, he has worked on state house, Congressional, statewide, and Presidential campaigns in Colorado, Maine, Missouri, Nevada, New Jersey, New York, Pennsylvania, Texas, and Virginia.

Kate Duch

Principal
One Minus Beta Analytics

Kate is the Principal at One Minus Beta Analytics. She is a Ph.D.-trained social scientist with over 15 years of experience conducting randomized controlled experiments

Kate has designed, managed, and analyzed nearly 150 experiments. She is a two-time recipient of the Analyst Institute’s Best Experiment award, once for embedding an innovative persuasion experiment into a competitive U.S. Senate race and once for conducting a groundbreaking GOTV experiment that outperformed the existing best practice.

Before launching One Minus Beta, Kate was the Director of Political Research at the Analyst Institute. She received her Ph.D. in Public Policy from Duke University, where she was a University Scholar and a recipient of the James B. Duke Fellowship. She received her M.S. and B.S. from Cornell University. She was a voting member of the Board of Trustees at Duke University (2014-2015) and at Cornell University (2007-2009).

Kate is originally from Buffalo, NY, and currently resides in Golden, CO.

Matt Morrison

Executive Director
Working America AFL-CIO

Matt Morrison is the executive director of Working America, a three-million-member labor organization mobilizing working people who don’t have the benefit of a union at their jobs. He is a leading political practitioner with experience working in over 500 elections throughout his career. Most recently, Working America has achieved a 76 percent win rate in the 87 competitive elections it has worked in since November 2016.

The American Political Science Association has described Morrison’s work as a “bedrock of experimentation in American politics” and recognized him as “influential on our understanding of political campaigns within political science” (2018).

Matthew Yglesias

Writer
Slow Boring

Matthew Yglesias writes the Slow Boring newsletter.

Maya Handa

NYC World Cup Czar
NYC Mayor’s Office

Maya Handa is a political strategist who most recently managed NYC Mayor Zohran Mamdani’s winning general election campaign. Prior to her role on Mayor Mamdani’s campaign, she worked as a management consultant, in international development and emergency response, and on Democratic campaigns at the national, state, and municipal levels across the country. She has a B.A. in Public Policy from the University of Chicago and currently lives in Brooklyn, NY.

Meg Schwenzfeier

Senior Advisor
DCCC

Meg is a senior advisor at the DCCC, focusing on messaging and analytics. Previously, she was the Chief Analytics Officer on the Harris-Walz campaign. She also led analytics at the DSCC in 2022 and data science on the Biden-Harris 2020 campaign.

Pete Backof

Strategist
Civil Advice

Pete Backof works at Civic Advice, a firm that connects donors to high-impact, cost-effective voter engagement strategies and organizations. He has worked as a data analyst and organizational leader in the civic engagement space for over 10 years. Pete has a Master’s degree in political science from the University of Chicago and lives in Washington, DC.

Each cohort is supported by a dedicated facilitator who stays with the group across all 8 weeks, helping guide discussion, support peer learning, and connect lessons to participants’ real campaign work. 

Matt Mawhinney

Project Manager
Democrats Care

From 2018 to 2025, Matt was the Co-Founder and Executive Director of Generation Data, a non-profit focused on training and advancing the careers of diverse technologists powering pro-democracy and progressive organizing. More recently, he’s been exploring how to build the Democratic brand via direct service support and delivery with Democrats Care. He’s a proud alum of the 2025 W.A.R. Room pilot and one of the co-organizers of the alumni-led W.A.R. Room Breakfast series. He lives in Washington, DC, with his partner and their two middle-aged cattle dogs.

Sarah Hummell

Founder + CEO
Retail Politics

Sarah Hummell is the founder and CEO of Retail Politics, a coaching, training, and strategic consulting firm helping individuals and teams build skills, confidence, and impact. With over 15 years of experience across retail leadership, political organizing, and talent development, Sarah has hired and trained more than 1,000 people. She began her career at Abercrombie & Fitch and helped launch Hollister Co. as the first female district manager, then transitioned to politics, working on President Obama’s campaign. A Gallup-Certified Strengths Coach and ICF member, Sarah works with leaders, campaigns, and organizations to build stronger teams and cultures.

This program draws from the W.A.R. Room book and the real-world experience of expert instructors. Grounded in 20 years of rigorous research and lessons from winning in tough districts, the core curriculum includes:

  • Exploration of the characteristics of the US electorate
  • Theoretical foundations of political persuasion
  • Earned media and overarching messages/slogans
  • Candidate effects and recruitment
  • The nuts and bolts of randomized controlled trials
  • Voter mobilization
  • Message testing
  • Considerations in paid media programs
  • Comparing tactics by overall efficacy and cost-efficacy 
  • Resource allocation

W.A.R. Room is a good fit if you are: 

  • An experienced campaign manager or senior staffer seeking to step into higher-profile races
  • Working on, or preparing to work on, competitive electoral races
  • Looking for practical strategy support, not introductory training
  • Interested in learning alongside peers, contributing your own experiences

This is not intended as an introductory training.

Pricing:

  • Sliding scale pricing: $30 to $75
  • No-cost options available

Washington, DC, cohort selection: To encourage fair representation, DC-based in-person cohort selection will be done by lottery

Accessibility:

  • CART provided for live sessions
  • Participants may share accessibility needs during the application process, and we will do our best to accommodate them where possible.